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DTSTART;TZID=America/New_York:20260528T183000
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SUMMARY:Is Your Brand Really Protected? Trademarks\, Copyrights & AI Risks for Small Business Owners (VIRTUAL)
DESCRIPTION:Your business name\, your logo\, your content — do you actually own them legally? For most small business owners\, the answer is more complicated than expected. \nIn this workshop\, intellectual property attorney Elissa D. Hecker will break down the essentials of trademark and copyright law in plain language\, specifically tailored for entrepreneurs and small business owners in the Hudson Valley. \nWhat you’ll learn: \n\nProtect your brand name\, logo & original content\nAvoid trademark conflicts before they cost you\nUnderstand the legal risks of AI-generated content\nTake the first steps toward federal trademark registration\n\nAbout the Instructor \nElissa D. Hecker serves as General Counsel to small businesses\, solopreneurs\, entrepreneurs\, and professionals in the creative industries across the U.S. Her practice covers brand protection\, intellectual property\, contracts\, licensing\, digital issues\, and business legal infrastructure. She has been recognized as a Super Lawyer\, Top Lawyer\, and Best Lawyers in America honoree.
URL:https://explorerocklandny.com/event/is-your-brand-really-protected-trademarks-copyrights-ai-risks-for-small-business-owners-virtual/
CATEGORIES:Economic Development
ATTACH;FMTTYPE=image/jpeg:https://explorerocklandny.com/wp-content/uploads/2026/04/Screenshot-2026-03-23-at-4.43.38-PM-circle-91dc5963316370ecff3337b2717a1ce9-5ec2674773921.jpg
ORGANIZER;CN="Women's Enterprise Development Center (WEDC)":MAILTO:info@wedcbiz.org
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DTSTART;TZID=America/New_York:20260623T183000
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UID:10001652-1782239400-1782244800@explorerocklandny.com
SUMMARY:Never Sign Blind Again: Master Negotiation & Contracts for Your Business (VIRTUAL)
DESCRIPTION:Because every agreement you sign shapes the future of your business \nNegotiation isn’t just for lawyers. Whether you’re hiring a contractor\, landing a client\, or signing a lease\, knowing how to negotiate and read a contract is one of the most valuable skills you can have as a business owner. \nWorkshop Content: \n\nUnderstand what makes a contract legally binding\nNegotiate from a position of strength — before and after the deal\nKnow which contract clauses protect you and which ones don’t\nHandle hardball tactics and difficult negotiators with confidence\nCommunicate and negotiate across different personalities and styles\n\nAbout the Instructor \nElissa D. Hecker serves as General Counsel to small businesses\, solopreneurs\, entrepreneurs\, and professionals in the creative industries across the U.S. Her practice covers brand protection\, intellectual property\, contracts\, licensing\, digital issues\, and business legal infrastructure. She has been recognized as a Super Lawyer\, Top Lawyer\, and Best Lawyers in America honoree. \nClick HERE to register.
URL:https://explorerocklandny.com/event/never-sign-blind-again-master-negotiation-contracts-for-your-business-virtual/
CATEGORIES:Economic Development
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ORGANIZER;CN="Women's Enterprise Development Center (WEDC)":MAILTO:info@wedcbiz.org
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